Africa in Motion

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Marketing Coordinator

Job title: Marketing Coordinator

Employment dates: 16 August to 16 November 2017

Salary: £500 per month (12 hours per week)

Based at: Africa in Motion office, Templeton House, Bridgeton, Glasgow

Report to: Festival Producer

Deadline: Monday 24 July 2017

Job purpose

Africa in Motion is seeking an experienced and enthusiastic Marketing Coordinator to join our team and work to manage and streamline communication and logistics between the various aspects of our publicity and marketing campaign, including social media, graphic and web design and development, niche marketing, and print publicity production and distribution. Africa in Motion is an annual African film festival taking place in Scotland, comprised of film screenings and complementary events. The ideal candidate will live Glasgow or Edinburgh and have a passion for Africa and film, experience of managing social media and niche marketing campaigns, excellent organisational and administrative skills, and the ability to use their own initiative and think creatively.

The deadline for applications is 5pm on Monday 24 July 2017, with interviews due to take place early August and the post commencing on Wednesday 16 August.

Background information

Africa in Motion (AiM) is an annual African film festival taking place in Scotland, consisting of film screenings and complementary events. Now in its twelfth year, AiM brings the best of African cinema to Scotland—making it possible for Scottish audiences to engage with African stories and industry professionals from the continent. AiM has established itself as a major annual event within the Scottish cultural calendar, whilst also maintaining an international profile as one of the leading African film platforms. The festival caters to a varied and diverse audience from all over Scotland, the UK and further afield. A core aspect of AiM’s organisational work is its partnership development with various cultural and artistic networks and venues, with particular efforts made towards engaging the African diaspora community living in Scotland. Africa in Motion has grown from strength to strength over the past 11 years. Our own statistics show that we have screened around 580 African films to over 35,000 people in Scotland since the inauguration of the festival in 2006.

Job description

Main duties:

• Design the festival marketing campaign in collaboration with the festival producer and press officer
• Develop a social media campaign on the Africa in Motion Facebook, Twitter and Instagram
• Develop a niche marketing campaign for screenings and events, including but not limited to online media partnerships with African blogs, ticket competitions, online listings, etc.
• Support the festival press office in creating and distributing press releases
• Work with our graphic designer to create print publicity materials
• Work with our web developer to create web contents
• Work with events coordinators to create and edit publicity materials
• Coordinate print publicity printing and distribution
• Create a database of stills, press packs and trailers for films
• Write blog entries and e-newsletters
• Seek out and organise new and innovative advertising and marketing opportunities
• Archive festival publicity (online, print and broadcast)
• Any other marketing duties as required

Person specification

Essential:

• Previous experience working in arts publicity and marketing in a coordinating role
• Experience in working with web and graphic designers from inception through to delivery
• Experience in developing and running social media campaigns on Facebook, Twitter, Instagram and others
• Experience in writing and editing copy for marketing purposes

Desirable:

• Experience in designing and executing print publicity distribution campaigns
• Experience working in a film festival and/or Africa-related arts project
• A network of marketing contacts in Scotland and/or African arts

To apply, please send a short CV outlining your educational and employment background, including the name and contact details of two referees, accompanied by a cover letter in which you address the essential and desirable criteria, to Justine Atkinson: [email protected] Deadline: 24 July 2017

 

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